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Frequent bettors are significantly more likely to report that their betting habits are impacting other corners of their financial lives. Of those who bet daily on sports, 40% say they have debts that they attribute to wagers they made,” the report said.

“Nearly half of all respondents (45%) say they’ve borrowed money to place sports bets, with 13% taking out a personal loan to bankroll their betting and 11% securing funds through a high-interest payday loan,” the report continued.

Many sports bettors are unfazed by the high-stakes financial reality of gambling on sports.

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The notable addition of Tom Horn Gaming follows a long list of selected third-party studios that have already benefitted from the aggregator’s unrivalled speed-to-market and technical excellence. With a portfolio curated to suit players across international markets, the partnership ties seamlessly into Relax’s ambitious expansion strategy for the year.

Skywind Group and Sisal Announce Partnership

Skywind Group and Sisal have signed a new deal, signaling Skywind’s further expansion into the Italian market. Sisal, one of Italy’s largest operators will now gain access to more than 350 premium games alongside Skywind’s innovative and adaptive player engagement tools, elevating gameplay while providing the operator additional opportunity to play on its strengths and stand out in a highly competitive market.

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Rossi argues that there is no single ingredient behind the operator’s success in Peru. Betsson has made Peru a key growth market in LatAm, which for the first time in Q2 took over as its largest region by revenue, accounting for 36% of its Q2 revenue at €310.2 million.

“I always like to say that it’s a mix of different factors,” Rossi suggests. “As a matter of fact, Peru has always been one of our driving markets in LatAm, and you always have the attention from the business to be kept on a quite substantial level of investment.

“But that is not just marketing. It also goes into product and into the way that you develop your offering and how you localise what you present or you offer to your customers. And without leaving out local talent, because of course the success also comes from the level of understanding of the market and the cultural embracement and to understand what the customers are really looking into when they have to choose between operators.